Stream 1: Emerging Markets & How to Enter Them

CIGAR CULTURE SUMMIT

12:00 – 12:05: Welcome Speech Sabine Loos (Managing Director Messe Dortmund)

12:10 – 12:55: Asia 2026 – Demand, Distribution and What Actually Sells

13:05 – 13:55: Middle East – Luxury Demand at Scale

14:05 – 14:30: A Talk from the Heart – Managing a Business Trough a World Conflict – My Personal Experience

14:30 – 15:00: Coffee Break

15:00 – 15:50: Africa – Early Entry, Smart Timing, Realistic Expectations

16:00 – 16:50: Unlocking Europe – Strategy, Structure and Successful Market Entry

17:00 – 18:00: The Future of Handmade Cigars – Trends Shaping the Next Decade